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131 Shops fürMykita |
Mykitazuletzt aktualisiert 30 September 2009
Autumm Winter 2009/10
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Brillen Designer Seit 2003 Herkunft Berlin 
MYKITA was founded in 2003 by Harald Gottschling, Daniel Haffmans, Philipp Haffmans and Moritz Krueger. What to some may sound like an Asian-style name was in fact inspired by the firm’s first premises – a former day-care centre for children (in East Germany abbreviated to "Kita"). The four were at the creative and managerial core of the successful ic! berlin eyewear brand, which they left in September 2003 in order to embark on their own creative venture: MYKITA. Just a year later, the world was introduced to MYKITA *Collection No.1* – an evolutionary step up in terms of both design and exclusivity. The all-new range of metal frames was unveiled at the Silmo international eyewear fair in the fall of 2004. Exactly two years later, a new collection was unveiled at the 2006 Silmo. In a marked departure from previous frames, MYKITA *Collection No.2* were made from full-bodied acetate. In April 2007 MYKITA’s first dedicated shop opened in Berlin. The entire concept behind the store was designed by the four founders of MYKITA to reflect the look and philosophy of the MYKITA world. All frames are hand-assembled at MYKITA’s own production site in Berlin and are available at over 1,400 high-end opticians and selected department stores across the globe. MYKITA frameshave won the red dot and the IF product design award in 2007. 131 Shops für Mykita
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